{"title":"Styling","description":null,"products":[{"product_id":"dream-coat-anti-frizz-treatment","title":"Dream Coat Supernatural Spray","description":"\u003ch3\u003eWhy It's Wow\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003ePowerful humidity-proofer delivers the ultimate, long-lasting frizz control\u003c\/li\u003e\n\u003cli\u003eSilkens, smooths, glosses – totally transforms hair texture\u003c\/li\u003e\n\u003cli\u003eKeeps blowouts sleek + smooth, even in extreme humidity\u003c\/li\u003e\n\u003cli\u003eWeightless, non-greasy – feels like nothing is on your hair!\u003c\/li\u003e\n\u003cli\u003eResults last through 3-4 shampoos\u003c\/li\u003e\n\u003cli\u003eProvides two levels of heat protection\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003cp\u003e\\+\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e1\\. After shampooing and conditioning, apply COLOR WOW DREAM COAT® to damp, towel-dried hair. 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charset=\"utf-8\"\u003e \u003cstrong\u003eWhy it’s Wow\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur hair volumizer is free of alcohol, salt, drying resins typically used to create volume\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMassive volume plus super healthy hair quality\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eLong-lasting\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003eInnovative light, frothy formula for weightless volume\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHeat protection\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"colorwowhairUS","offers":[{"title":"6.5 fl oz","offer_id":45958391922879,"sku":"CW566","price":8.4,"currency_code":"USD","in_stock":true},{"title":"1.67 fl oz","offer_id":45958391955647,"sku":"CW266","price":3.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW566_XtraLarge_195ml_2048x2048_d9750516-6302-4a0b-81ff-12e5668d375c.jpg?v=1785827247"},{"product_id":"raise-the-root","title":"Raise the Root Thicken + Lift Spray","description":"\u003ch3 style=\"letter-spacing: 2px;\"\u003e\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003eDelivers major root lift without feeling stiff or sticky\u003cbr\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003eContains proprietary elastomers that form a “spring” at the roots\u003cbr\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003eRoot lifter that can be used on wet or dry hair\u003cbr\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003eNon-yellowing; Never sticky or stiff for bouncy, natural styles\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"colorwowhairUS","offers":[{"title":"5.0 fl oz","offer_id":45958392479935,"sku":"CW526","price":7.8,"currency_code":"USD","in_stock":true},{"title":"1.7 fl oz","offer_id":45958392512703,"sku":"CW224","price":3.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW525_RaiseRoot_150ml_2048x2048_df276624-4c49-4f08-9112-72b30acf835a.jpg?v=1785827252"},{"product_id":"one-minute-transformation","title":"One-Minute Transformation Styling Cream","description":"\u003ch3 style=\"letter-spacing: 2px;\"\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eInstant on-the-spot frizz fix\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eApply our frizz cream to bumps, bends and bed head then either brush or blow dry the unruly sections for a super quick, smooth, polished refresh\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eNo waxy, greasy buildup on hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"colorwowhairUS","offers":[{"title":"4.0 fl oz","offer_id":45958392676543,"sku":"CW522","price":7.8,"currency_code":"USD","in_stock":true},{"title":"1.7 fl oz","offer_id":45958392709311,"sku":"CW242","price":3.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW522_OMT_120ml_2048x2048_af37a385-1203-45af-881b-0455a9083353.jpg?v=1785827254"},{"product_id":"dream-coat-curly-hair","title":"Dream Coat for Curly Hair","description":"\u003ch3 style=\"letter-spacing: 2px;\"\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cp\u003e\u003cspan\u003eA multi-tasking \u003c\/span\u003e\u003cspan\u003estyling product for wavy hair \u003c\/span\u003e\u003cspan\u003ethat delivers the benefits of gels, creams and serums—without the weight.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003ePowered by 3 polymers that moisturize, define and boost shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eDelivers bounce and elasticity without stiffness or dulling weight\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAlcohol-free, non-drying, adds moisture\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb id=\"docs-internal-guid-9f1ee4a2-7fff-ccf0-99f2-ff6b729ab090\"\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"colorwowhairUS","offers":[{"title":"6.7 fl oz","offer_id":45958392840383,"sku":"CW530","price":7.8,"currency_code":"USD","in_stock":true},{"title":"2.5 fl oz","offer_id":45958392873151,"sku":"CW234","price":4.2,"currency_code":"USD","in_stock":true},{"title":"16.9 fl oz","offer_id":45958392905919,"sku":"CW531","price":16.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW530_DreamCoatCurly_200ml_2048x2048_278678dc-de38-4399-98a4-e99bf79f23ea.jpg?v=1785827255"},{"product_id":"cult-favorite-hairspray","title":"Cult Favorite Firm + Flexible Hairspray","description":"\u003ch3 style=\"letter-spacing: 2px;\"\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eFlexible, firm hold and style control that’s never sticky or stiff\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWon’t build up and is totally brushable\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eNon-yellowing, doesn’t darken or dull shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur firm, flexible hold hairspray offers heat protection, \u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eUV protectant against color fade\u003c\/span\u003e, humidity-resistant\u003c\/p\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"colorwowhairUS","offers":[{"title":"10 oz","offer_id":45958393331903,"sku":"CW535","price":9.0,"currency_code":"USD","in_stock":true},{"title":"1.5 oz","offer_id":45958393364671,"sku":"CW235","price":4.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW535_CultFavorite_295ml_2048x2048_c0b22fe0-f871-4b0d-ba29-f5c2cb022736.jpg?v=1785827259"},{"product_id":"pop-and-lock-frizzy-control-serum","title":"Pop \u0026 Lock High Gloss 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Use on wet or dry hair.\u003c\/p\u003e\u003cp\u003e2\\. On wet hair: Apply a few drops to hands and distribute through hair, concentrating on lower lengths and ends. Style as desired.\u003c\/p\u003e\u003cp\u003e3\\. On dry hair: Apply a few drops to hands and smooth lightly through hair sections as desired for a frizz-free, glossy, and polished finish.\u003c\/p\u003e\u003ch3\u003eBest for Hair Types\u003c\/h3\u003e\u003cp\u003eFor all hair types. Ideal for frizzy, dry, dull hair.\u003c\/p\u003e\u003ch3\u003eIngredients\u003c\/h3\u003e\u003cp\u003ePROPYLENE GLYCOL, AQUA\/WATER, CYCLOPENTASILOXANE, HEXYLENE GLYCOL, PHENYL TRIMETHICONE, DIMETHICONOL, PHENOXYETHANOL, CAPRYLYL GLYCOL, POLYACRYLAMIDE, C13-14 ISOPARAFFIN, MICA, PARFUM\/FRAGRANCE, ETHYLHEXYL SALICYLATE, LAURETH-7, TITANIUM DIOXIDE (CI 77891), BUTYLENE GLYCOL, LINALOOL, HEXYL CINNAMAL, CITRONELLOL. 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oz","offer_id":45958393626815,"sku":"CW213","price":3.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW513_PopLock_55ml_2048x2048_101f6f21-9fb3-4348-8ba5-95b65a10a889.jpg?v=1785827260"},{"product_id":"flat-hair-extra-mistical","title":"Extra Mist-ical Shine Spray","description":"\u003ch3 style=\"letter-spacing: 2px;\"\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eFlower-powered formula converts UV light into intense radiance\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eSuper-fine mist \u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAll gloss, no grease\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHeat protection\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"colorwowhairUS","offers":[{"title":"5 oz","offer_id":45958394511551,"sku":"CW508","price":8.7,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CRE-5114W_Extra_Shine_Spray_Shopify_Main_2048x2048_1.jpg?v=1785827268"},{"product_id":"color-control-foam-blonde","title":"Color Control Purple Toning + Styling Foam","description":"\u003ch4\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h4\u003e\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003eLavender-tinted foam neutralizes yellow and brassy tones instantly\u003cbr\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003eNo-mess alternative to purple 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more\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAlcohol-free\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eNew technology works like shrink wrap to squeeze out water without dehydrating hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHeat protection\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"colorwowhairUS","offers":[{"title":"5.0 fl oz","offer_id":45958395068607,"sku":"CW523","price":7.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW523_SpeedDry_150ml_2048x2048_66ed442a-183e-42f9-bc05-14e205aec3d2.jpg?v=1785827272"},{"product_id":"curly-hair-smoothing-serum","title":"Flo-etry 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texture\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eDelivers silky, glassy-smooth, super frizz-resistant styles\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eHeat-activated formula contains heat protectants\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eUltra-light spray feels like nothing is on the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eEconomical. Results last through 3-4 shampoos\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"colorwowhairUS","offers":[{"title":"6.7 fl oz","offer_id":45958396838079,"sku":"CW574","price":9.6,"currency_code":"USD","in_stock":true},{"title":"1.7 fl oz","offer_id":45958396870847,"sku":"CW274","price":4.5,"currency_code":"USD","in_stock":true},{"title":"16.9 fl oz","offer_id":45958396903615,"sku":"CW584","price":20.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CW574_DreamCoatES_2048x2048_d12cf130-13e7-42f8-8848-69c34d344abd.jpg?v=1785827286"},{"product_id":"curly-hair-spray","title":"Shook Mix + Fix Bundling Spray for Curly Hair","description":"\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul data-mce-fragment=\"1\"\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNew “Naked Technology” feels like nothing’s on the hair!\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli data-mce-fragment=\"1\"\u003eShook curl spray’s unique “shake-to-activate” bi-phase formula features one-part powerful, natural hydrating oils + one-part breakthrough curl-bundling polymers for bouncy, defined “naked curl” results\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli data-mce-fragment=\"1\"\u003eOur proprietary Profaxil-18 Complex™ breaks up large oil particles (hemi-squalane [a natural alternative to silicone], Jojoba, Rice Bran, Passion Flower, and Grape Seed Oils) to micro-disperse rich moisture that smooths, silkens and defrizzes curls without weight or greasy feel\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli data-mce-fragment=\"1\"\u003eWeightless polymers within our curl enhancing spray bundle curls without crunch, weight or stickiness for full, beautifully-defined styles\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Color Wow","offers":[{"title":"10 fl oz","offer_id":45958397100223,"sku":"CW571","price":11.4,"currency_code":"USD","in_stock":true},{"title":"2 fl oz","offer_id":45958397132991,"sku":"CW271","price":4.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/shookpdp_88024b59-f99e-4476-94fc-b5255fdd5d7c.jpg?v=1785827288"},{"product_id":"best-products-for-curly-hair-frizz","title":"Best Anti-Frizz Curl Styling Set","description":"\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul data-mce-fragment=\"1\"\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eTwo revolutionary Curl Wow formulas with breakthrough Naked Technology (Profaxil-18 Complex™) make it possible to moisturize curls (inside and out) for never-before-achievable “naked”, bouncy bundles. \u003c\/span\u003e\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\"\u003eThese are the best products for frizzy curly hair because they’ve been clinically proven to reduce frizz by 84%* in high humidity.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-fragment=\"1\"\u003eFLO-ETRY Curly Hair Smoothing Serum replaces the natural oils (sebum) that curls lack because scalp oils can’t easily flow down curly hairs’ twists and turns. Infuses strands from root to tip with vital oil for instantly plump, plush juicy curls. No weight or greasy feel!\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli data-mce-fragment=\"1\"\u003eShook Mix + Fix Bundling Hair Spray breakthrough, bi-phase styling spray combines powerful hydrators + crunch-free polymers for perfectly bundled, glossy, frizz-free curls.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e*Average results based on independent testing\u003c\/span\u003e\u003c\/p\u003e","brand":"colorwowhairUS","offers":[{"title":"Curl Bundle","offer_id":45958398181567,"sku":"CW7172US","price":16.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/5871\/3535\/files\/CRE-4545W_CurlWowBundle_blue2048x2048.jpg?v=1785827297"},{"product_id":"self-grip-hair-rollers","title":"Big Hair Bundle","description":"\u003ch3 data-mce-fragment=\"1\"\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul 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